Full-Funnel Digitization Doubles Leads for Arizona Autoglass Leader

Key Wins With NuroSparX

↑ 2× qualified leads in 12 months

Scaled monthly ad spend to ≈ $500 k while improving ROAS

Insurance-eligible lead share up from 33 % → 58 %

Conversion rate lifted 30 %

The Story: From Inefficiency to Impact

This section outlines the critical business challenges New Vision Autoglass faced and the targeted, AI-driven solutions our team implemented to overcome them.

The Challenge

Status quo operations were hurting revenue and efficiency.

Outdated site and fragmented online presence
Low share of high-value insurance leads
Heavy local competition across Arizona
Need to scale spend without sacrificing efficiency

The Solution

An AI-first strategy to revolutionize lead generation.

Revamped UX with friction-less quote funnel
Local SEO sprint: GMB optimization, citation clean-up, location pages
Built cross-channel paid structure (Search + LSA + Meta) with AI bid rules
Launched radio spots to reinforce brand recall
24/7 social listening + rapid-response review management

Our 4-Phase Process

We follow a structured, transparent process to ensure alignment and deliver results efficiently. Click each phase to see the specific focus and key outputs that drove the project forward.

Focus

Outputs

Quantifiable Results

2× lead volume year-on-year

Share of insurance leads ↑ 25 pp (33 % → 58 %)

Monthly ad budget scaled to ~$500 k with stable CPL

40 % of total revenue now sourced online

“Our phones haven't stopped ringing since the overhaul—quality leads, lower hassle. Couldn't ask for more.”

Why It Worked

1Insurance-first copy and targeting matched Arizona policy norms
2AI-driven bid automation preserved efficiency at scale
3Unified brand voice across web, ads, and radio built trust fast

Let’s Solve Growth
The Smart Way

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