7 min read
How to Evaluate an AI-Powered Marketing Agency: 10 Questions to Ask Before Signing
You are in the market for a marketing agency. Every agency you talk to says they use ‘AI.’ Every pitch includes the word ‘AI-powered.’ But what does that actually mean? One agency uses ChatGPT to write outlines. Another actually built proprietary systems that generate 200 landing pages automatically. Are they the same? No. But they’ll […]